Just in time for Halloween, PAYDAY returns with the official music video for “Vampire” featuring an appearance by her collaborator on the track, Danny Brown. The music video, directed by Oliver Boothe, follows PAYDAY and Danny as they both turn into vampires and wreak havoc across town in a stolen hearse. The song, which PAYDAY calls “the perfect spooky banger” can be heard on her latest mixtape, ‘Rap In A Can,’ out now via COR / TAN Records.
Speaking about her ‘Rap In A Can’ project, PAYDAY reveals,“The project is cohesive and has a very simple message… I’m the dopest 17 yr old rapper living. I honestly think so. I’m ready for whoever’s tryna prove that they’re better. I just don’t know of anyone out here who’s doin it like me.”
‘Rap In A Can’ follows her well-received House of P.U.K.E. EP series released across July 2020 through June 2021, earning praise from top tier media outlets, in addition to very strong DSP support. This latest project is just the tip of the ice-berg of what’s to come from the proud all-American blue-collar California-born and based (by-way-of Louisiana, Texas, and Seattle) teen. ‘Rap In A Can’ is out now.
This summer, PAYDAY released her ‘House Of P.U.K.E.: The Complete Collection’ (LISTEN), a compilation album, featuring previously released tracks from all three volumes of her popular ‘P.U.K.E. Tapes’ (PAYDAY’s Unbelievably Killer EP) series of EPs, plus three previously unreleased new tracks. On focus track, “Ode To Soulja Girl,” PAYDAY links up with Bay Area hip hop collective, AG Club, who recently dropped their debut album FYE (Fuck Your Expectations)Pt 1 and Pt 2 this past spring, and whom she recently joined on tour.
Earlier this Fall, PAYDAY debuted her electric live set during both weekends at the iconic Austin City Limits Festival in Austin, TX, followed by a series of dates supporting AG Club on their 2021 North American tour, with dates in Brooklyn, Denver, Salt Lake City, Phoenix, Los Angeles, San Diego, Santa Ana, Sacramento, Santa Cruz, and Oakland, California.
PAYDAY was recently named by SoundCloud as one of nine standout emerging artists to headline their new accelerator program, “First on SoundCloud”, focused on dedicated investment in co-creating each artist’s career milestones to help drive their long-term success. Since launching in 2018, emerging artists featured in “First On SoundCloud” include rising sensations Cuppy, Che Lingo, Baby Rose, Grammy→ Award nominee, Kehlani, and chart topper, Lil Tecca. For more information, please visit firston.soundcloud.com.
PAYDAY spent most of her childhood traveling state-to-state with her family, wherever they could find work. Often an outsider at whatever school she found herself each month or year, PAYDAY grew increasingly angry at the world, eventually finding an escape in music and a reliable friend in a Nintendo DS and $14 dollar mic she purchased at Walmart. From 8-years-old, she immersed herself in poem and lyrics, raps, and beats, eventually evolving into all things PAYDAY. “It’s crazy, I went from being the weird new kid with a southern accent, to the cool kid who knew how to rap and produce music.” Suddenly, the kids who once bullied her for being the weird outsider, all wanted to be her friend, and PAYDAY found her calling, spitting rhymes and lyrics in the school playground, and producing music in her bedroom.
Fast forward to 2019, PAYDAY officially entered the scene and unintentionally amassed quite the cult following with the release of her debut single ‘Super Thicc,’ which soon prompted A&R’s and music blogs to come knocking. Inspired by everything from Tyler, The Creator, Lil Uzi, OutKast, and Kanye to Charlie XCX, Paramore and My Chemical Romance, PAYDAY is a welcomed and refreshing genre-defying voice for her generation. Having spent most of 2020 writing and recording music, PAYDAY is undoubtedly poised as one to watch and to break big in 2021.